Australia directory · Updated 2026
Best PR Agencies
in Australia.
Independent PR expertise in Sydney and across Australia and New Zealand.
The shortlist
Agencies worth knowing.
03 agencies
Herd MSL
A full-service progressive PR agency creating conversations that build influence across Australia and New Zealand.
Agent99
A Sydney boutique PR agency delivering measurable campaigns for consumer and corporate brands.
Sefiani
A strategic communications and reputation agency known for corporate, technology and issues expertise.
Finding the right PR agency in Australia
Find leading Australian PR agencies for consumer, corporate, technology and lifestyle briefs, with concise profiles designed to make shortlisting easier.
The right fit depends on your sector, audience, geography and the kind of change you need to create. Use these profiles as a focused starting point, then speak directly with the agencies that match your brief.
Common questions
How do you choose agencies for the Australia directory?+
Listings are reviewed for relevance, clarity and a credible public presence. Placement does not imply a universal ranking; the best partner depends on your brief.
How much does a PR agency cost in Australia?+
Fees vary by market, seniority and scope. Most agencies work on a monthly retainer or defined project fee and will provide a tailored proposal after an initial conversation.
Can an agency join this list?+
Yes. Agencies can submit a Standard or Featured listing for editorial review.